Privacy policy
At Vibrant Meals ("Vibrant Meals," "we," "our," or "us"), we respect your privacy and are committed to protecting the personal information you share with us.
This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit https://myvibrantmeals.com, create an account, place an order, subscribe to meal plans, visit one of our retail locations, or otherwise interact with our products and services.
By using our website or services, you agree to the practices described in this Privacy Policy.
Information We Collect
Depending on how you interact with us, we may collect the following categories of information.
Information You Provide
This includes information you voluntarily provide, such as:
- Name
- Email address
- Phone number
- Billing address
- Delivery address
- Payment information (processed securely through our payment providers)
- Account login credentials
- Order history
- Subscription preferences
- Dietary preferences and meal selections
- Customer service communications
- Reviews, survey responses, and feedback
Information Collected Automatically
When you visit our website, we automatically collect certain information, including:
- IP address
- Browser type
- Device type
- Operating system
- Pages viewed
- Time spent on pages
- Referral websites
- Website interactions
- Cookies and similar technologies
Information We Receive From Third Parties
We may receive information from trusted third-party providers, including:
- Shopify
- Payment processors
- Shipping and delivery partners
- Marketing platforms
- Analytics providers
- Advertising partners
- Social media platforms when you engage with our content
How We Use Your Information
We use your information to:
- Process and fulfill meal orders
- Coordinate local delivery and in-store pickup
- Manage subscription plans
- Process recurring billing
- Create and manage customer accounts
- Provide customer support
- Send order confirmations, delivery notifications, and account updates
- Improve our website and customer experience
- Personalize your shopping experience
- Recommend meals and products you may enjoy
- Detect and prevent fraud or unauthorized activity
- Comply with legal and regulatory obligations
- Analyze purchasing trends and website performance
- Measure the effectiveness of our advertising and marketing campaigns
- Send promotional emails, SMS messages, special offers, and newsletters (where permitted by law or with your consent)
Subscription Services
If you enroll in a recurring meal subscription, we use your information to:
- Process recurring payments
- Manage your subscription
- Notify you of upcoming billing and deliveries
- Allow you to modify, pause, skip, or cancel your subscription
- Communicate important subscription-related updates
Subscription billing and recurring orders are also governed by our Terms of Service.
Retail Locations
If you visit one of our retail locations or place an order for pickup, we may collect information necessary to:
- Verify your order
- Complete your purchase
- Process payments
- Provide customer support
- Improve our retail experience
Cookies and Tracking Technologies
We use cookies, pixels, and similar technologies to improve your experience and better understand how visitors use our website.
These technologies help us:
- Remember your preferences
- Keep you signed into your account
- Analyze website traffic
- Improve website performance
- Measure marketing effectiveness
- Deliver relevant advertising
Our website may utilize technologies provided by companies such as:
- Shopify
- Google Analytics
- Google Ads
- Meta (Facebook and Instagram)
- Klaviyo
You may disable cookies through your browser settings. Please note that certain features of our website may not function properly if cookies are disabled.
Marketing Communications
With your consent where required, we may send:
- Email newsletters
- Promotional offers
- New product announcements
- SMS marketing messages
- Cart reminders
- Subscription updates
You may unsubscribe from marketing emails at any time by clicking the "Unsubscribe" link included in our emails.
You may opt out of SMS marketing by replying STOP to any promotional text message.
Please note that transactional communications regarding your orders, subscriptions, or account may still be sent even if you opt out of marketing communications.
Sharing Your Information
We do not sell your personal information for monetary compensation.
We may share your information with trusted service providers who help us operate our business, including:
- Shopify
- Payment processors
- Shipping and delivery providers
- Email marketing providers
- SMS marketing providers
- Customer support platforms
- Analytics providers
- Advertising partners
- Fraud prevention services
- Professional advisors, including accountants and attorneys
- Government agencies or law enforcement when required by law
These providers may only use your information as necessary to perform services on our behalf.
Payment Information
Payments are processed securely through trusted third-party payment processors.
Vibrant Meals does not store your complete payment card information on our servers.
Please refer to the privacy policies of the applicable payment processors for additional information about how payment data is handled.
Data Security
We maintain commercially reasonable administrative, technical, and physical safeguards designed to protect your personal information from unauthorized access, disclosure, alteration, misuse, or destruction.
While no method of electronic transmission or storage is completely secure, we continually work to maintain appropriate security measures to protect your information.
Data Retention
We retain personal information only for as long as necessary to:
- Fulfill orders
- Manage your account
- Provide customer support
- Meet legal, tax, and accounting obligations
- Resolve disputes
- Enforce our agreements
- Maintain business records
When information is no longer needed, we securely delete or anonymize it where practical.
Your Privacy Rights
Depending on your state of residence and applicable law, you may have the right to:
- Request access to your personal information
- Request correction of inaccurate information
- Request deletion of your personal information
- Request a copy of your personal information
- Opt out of certain advertising or data-sharing activities
- Exercise additional privacy rights available under applicable state law
To exercise these rights, please contact us using the information provided below.
For your protection, we may verify your identity before fulfilling your request.
Children's Privacy
Our website and services are not directed toward children under the age of 13.
We do not knowingly collect personal information from children under 13. If we become aware that such information has been collected, we will promptly delete it.
Third-Party Websites
Our website may contain links to third-party websites or services.
We are not responsible for the privacy practices or content of those third-party websites. We encourage you to review their privacy policies before providing any personal information.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our business practices, legal requirements, or technology.
When updates are made, we will revise the "Last Updated" date at the top of this page. Material changes may also be communicated through our website or by email when appropriate.
Your continued use of our website and services following any updates constitutes acceptance of the revised Privacy Policy.
Contact Us
If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us.
Vibrant Meals
Website:
https://myvibrantmeals.com
Email:
info@myvibrantmeals.com
Mailing Address:
500 Interstate Blvd. S.
Suite 105
Nashville, TN 37210